AR Digital wealth is a fin-tech extension of our proposition, born from the extensive learnings from experience in the Private Wealth solutions. Managing an AUM of 35,000 cr across 8000 families.The idea was to address the large mass affluent segment of the market with a wealth solution delivered through a 'phygital channel' i.e a combination of human distributor empowered with technology. It seeks to build a scalable and profitable model by using this blend of technology capabilities and human interface.
It's a mobile-first, objective-based wealth management solution, through which we bring uncomplicated investment advisory to the emerging HNI segment.
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